Most publishers areexperiencing a spike in traffic. Verizon reported that in the last week of March web traffic climbed 20%, which isin line with the traffic growth we have seen through our AdMaven data. Withmillions of people stuck at home, it’s more important than ever to have the right tools and ad formats in place to ensure this traffic spike doesn’t go to waste when it comes to monetization.
Use these AdMaven’s publishertools to leverage your growing audience:
- In-Page & Native Push: making an extra effort for your users to opt-in to push messages will help you target them effectively, even after they leave your site.
- Pop, Banners & Interstitials: many publishers are upgrading their ad capabilities to capitalize on the traffic growth with high-impact advertising formats.
- Native Floaters: our latest monetizationweapon, this format will enable you to deliver ‘push-like ads’ without the needfor ‘opt-in’ and that work across all browsers & devices.
Get in touch with anAdMaven account Manager today, who will help you assess which are the bestmonetization tools for your sites or apps.
